Brandikaran | Designers, Here Are The Must-Read Books To Get You Locked-And-Loaded For 2018
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Designers, Here Are The Must-Read Books To Get You Locked-And-Loaded For 2018

n essential reading list for 2018 isn’t too bad a way to kick off the New Year. Diana Budds from Co.Design has put together 10 must-read design books that can broaden your mind and inspire your work.

The list includes The Way To Design by Steve Vassallo, Never Use Futura by Douglas Thomas, SuperDesign: Italian Radical Design by Maria Cristina Didero et. al., Post-Modern Buildings In Britain by Geraint Franklin and Elain Harwood, The New Urban Crisis by Richard Florida, Now You See It–And Other Essays In Design by Michael Bierut, The Strip: Las Vegas And The Architecture of the American Dream by Stefen Al, A Universe Explodes by Tea Uglow, Brolliology: A History of the Umbrella in Life and Literature by Marion Rankine, and I Fought The Law by Olivia Locher.

Preview select titles from the list below and see the synopsis for each book over on Co.Design.

Now You See It–And Other Essays In Design by Michael Bierut

Image via Amazon

Pentagram partner Michael Bierut gives you a peek into his mind through 50 short pieces that explore numerous topics. “Essays range across design history, practice, and process; urban design and architecture; design hoaxes; pop culture; Hydrox cookies, Peggy Noonan, baseball, The Sopranos; and an inside look at his experience creating the ‘forward’ logo for Hillary Clinton’s 2016 presidential campaign.”

You can purchase the book here.

The Way To Design by Steve Vassallo

Image screenshots via The Way To Design

Former IDEO design engineer-cum-entrepreneur Steve Vassallo shares what it takes for creatives to launch their own business.

“This book is for entrepreneurial designers who want to know what it takes to start a company, and for non-designer entrepreneurs and executives who want to understand how to make design a core value of their business.”

The book is available as a free-to-download here.

Never Use Futura by Douglas Thomas

Image via Amazon

‘Futura’ is one of the most widely used fonts today. “It’s everywhere, including the moon (on the commemorative plaque left by Apollo 11 astronauts), Nike sneakers, the artworks of Barbara Kruger, Ed Ruscha, and Jenny Holzer, 2001: A Space Odyssey credits, Domino’s Pizza boxes, Absolut Vodka bottles, and Red Bull cans. ‘Futura’ and its typographic offspring have been the face of presidential campaigns from Richard Nixon to Hillary Clinton.” But how much do you actually know about it?

Douglas Thomas takes you through “its Bauhaus-inspired origin in Paul Renner’s 1924 design, to its current role as the go-to choice for corporate work, logos, motion pictures, and advertisements.”

You can purchase the book here.

Discover the other books on Co.Design’s 10 Must-Read Design Books To Get You Ready For 2018.

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